Our Services
Our offerings are designed to empower individuals with financial capability.
Our offerings are designed to empower individuals with financial capability. This approach respects established livelihoods while opening new doors to prosperity through practical, accessible education that makes an immediate difference in people’s financial well-being.
How Dhiraa Works
At Dhiraa, we believe lasting change starts with action and trusted collaboration. Whether you’re an individual, institution, or changemaker, our model makes it simple to drive real financial impact — from intent to outcome.
Collaborate
Together, we co-create solutions tailored to your community or cause.
Sponsor/Donate
Invest in change that aligns with your purpose — from sponsoring workshops to supporting community outreach.
Implement
Dhiraa takes your support into the field — delivering structured training, mobilizing communities, and implementing interventions.
Monitor
Stay informed with updates, insights, and measurable impact — so you know exactly how your contribution is making a difference.
Scale & Repeat
When change works, repeat it. Our model lets you scale your impact — one community, one cause, one success at a time.
Offerings
As a social impact enterprise our focus is to promote long term financial well-being through comprehensive content and training
Content Curation
Scalable, multi-language content for different audience segments from Farmers to Fauji’s, Doctors to Data Scientists, Young or Retirees, Disabled and more
Financial Literacy for Everyday Life
Empowering Financial Confidence Across All Life Stages
Financial literacy isn’t just about surviving—it’s about thriving. Whether you’re a college student planning your first budget, a mid-career professional optimizing tax strategies, or a senior executive planning generational wealth transfer, foundational financial education forms the bedrock of confident decision-making and long-term prosperity.
Our Comprehensive Approach
Dhiraa delivers regionally and socially relevant, easy-to-understand financial education through interactive live workshops and flexible digital modules. Our content adapts to diverse audiences—from entry-level employees learning basic budgeting to seasoned professionals exploring advanced investment strategies—ensuring everyone gains essential financial knowledge tailored to their life stage and goals.
What We Cover
- Budgeting and Money Management: From basic expense tracking for students to sophisticated cash flow optimization for business owners and high-income professionals.
- Banking & Saving Strategies: Beyond basic accounts—exploring high-yield savings, digital banking efficiency, and building emergency funds that work across different income levels.
- Investment Awareness & Wealth Building: Comprehensive coverage from first-time SIP investments to portfolio diversification, mutual fund selection, and market dynamics that affect long-term wealth creation.
- Insurance & Financial Protection: Understanding life, health, and asset protection needs for different life stages—from young professionals to families with significant assets.
- Debt Management & Credit Optimization: Smart borrowing strategies, credit score improvement, EMI optimization, and leveraging credit for wealth creation rather than just consumption.
- Digital Finance & Cybersecurity: Mastering fintech tools, understanding digital investment platforms, cryptocurrency basics, and protecting wealth in the digital age.
- Retirement and Legacy Planning: From basic EPF understanding to sophisticated retirement corpus building, tax-efficient investments, estate planning fundamentals, and navigating the silver economy—including pension optimization, healthcare cost planning, reverse mortgage understanding, and creating sustainable income streams for active retirement years.
Designed for Everyone
- Students & Young Professionals: Building strong financial foundations and understanding wealth creation from the start of their careers.
- Salaried Employees: Optimizing salary structures, maximizing employer benefits, and building systematic investment habits.
- Entrepreneurs & Business Owners: Managing business and personal finances, understanding cash flow cycles, and building wealth through multiple income streams.
- Mid-Career Professionals: Advanced investment strategies, tax optimization, children’s education planning, and accelerating wealth accumulation.
- Senior Executives & Retirees: Sophisticated financial planning, diversified investment portfolios, preparing for post-retirement financial independence, and maximizing the opportunities of the silver economy through strategic financial positioning.
Customized Learning Solutions
- Corporate Financial Wellness Programs: Comprehensive employee financial education that reduces financial stress and increases productivity—from entry-level budgeting to executive wealth management.
- Silver Economy Specialists: Comprehensive programs for retirees and pre-retirees focusing on pension maximization, healthcare financial planning, senior-friendly investment options, digital financial literacy for older adults, and leveraging experience and assets for continued income generation.
- Demographic-Specific Sessions: Tailored programs for women professionals addressing unique financial challenges, comprehensive senior citizen wealth preservation and silver economy strategies, accessible financial planning for differently-abled individuals, or youth-focused wealth creation fundamentals.
- Industry-Focused Training: Sector-specific financial education addressing unique opportunities and challenges—from IT professionals managing stock options to healthcare workers optimizing professional practice finances.
- Business Community Education: Financial literacy for business groups, professional associations, and entrepreneur networks focusing on business financial management and personal wealth building.
- Pensioner and Retiree Communities: Specialized financial education for retirement communities, pensioner associations, and senior citizen groups focusing on making existing assets work harder, understanding modern financial tools safely, and building confidence in navigating India’s evolving financial landscape.
Flexible Delivery Options
- Interactive Live Workshops: Engaging, discussion-based sessions that encourage questions and real-world application of financial concepts.
- Digital Learning Modules: Self-paced online content accessible across devices, perfect for busy professionals and flexible learning schedules.
- Hybrid Programs: Combining live interaction with digital resources for comprehensive learning experiences.
- Ongoing Support: Post-workshop resources, community forums, and follow-up sessions to ensure continued financial growth.
Why Choose Dhiraa
- Multi-Level Expertise: Our content scales from basic financial literacy to sophisticated wealth management concepts, meeting learners wherever they are in their financial journey.
- Cultural and Regional Relevance: Financial education that respects local contexts while incorporating global best practices and modern financial tools.
- Practical Application Focus: Every session includes actionable takeaways that participants can implement immediately in their financial lives.
- Long-term Relationship: We don’t just educate—we build ongoing relationships that support continuous financial learning and growth.
Ready to Transform Your Financial Future?
Contact us today to customize a financial literacy solution for your audience. Whether you’re an HR leader seeking employee wellness programs, an educational institution planning student financial preparedness, or a professional association wanting to add member value—our team will design the perfect learning experience for your specific needs and objectives.
Because financial confidence should be universal—regardless of income level, career stage, or background. Start your journey toward comprehensive financial literacy today.
Capacity Building for Communities & Institutions
Dhiraa Shakti: Multiplying Impact Through Knowledge Transfer
Financial literacy gaps exist across all income levels—from urban professionals to rural farmers , from recent graduates to senior executives. Dhiraa Shakti transforms passionate individuals and organizations into effective financial literacy champions by providing comprehensive training frameworks, audience-appropriate content, and ongoing mentorship support that resonates across diverse socio-economic segments.
Our Philosophy: Enable the Enablers.
Rather than creating dependency, we build capability. Our capacity building programs empower changemakers—trainers, educators, retirees, and NGO teams—with proven tools and methodologies to scale financial literacy organically within their spheres of influence.
Comprehensive Training Ecosystem
- Train-the-Trainer Excellence Modules: Structured certification programs that transform subject matter knowledge into effective teaching capability, complete with facilitation techniques, community engagement strategies, and impact measurement tools.
- Financial Awareness for Field Workers: Practical training for grassroots workers to integrate financial literacy into their existing community interactions, whether in healthcare, agriculture, or social development.
- Investment Literacy for All Segments: Comprehensive wealth creation education spanning basic savings to advanced portfolio management—from teaching first-time investors about SIPs to helping middle-class families understand retirement planning, tax optimization, and generational wealth transfer strategies.
- Digital Banking and Finance Explainers: Comprehensive digital financial literacy covering basic UPI transactions for rural users to sophisticated fintech applications for urban professionals, including cryptocurrency awareness, digital investment platforms, and cybersecurity for financial transactions.
- Corporate Employee Financial Wellness: Specialized programs for companies seeking to enhance their employees’ financial capability, covering everything from budgeting and debt management to advanced investment strategies and retirement planning.
- Professional Development Integration: Training modules designed for corporate trainers, HR teams, and employee development specialists to integrate financial wellness into existing professional development frameworks.
Strategic Partnership Models
- NGO Empowerment Programs: We develop customized training modules that align with your organization’s mission while building internal financial literacy capacity among your team and beneficiaries.
- Corporate CSR and Employee Engagement: Transform your CSR teams into financial inclusion advocates while simultaneously building internal employee financial wellness capacity through our dual-impact training programs.
- Professional Association Partnerships: Work with industry bodies, professional associations, and chambers of commerce to deliver targeted financial literacy that addresses sector-specific wealth creation opportunities and challenges.
- Educational Institution Integration: Work with schools and colleges to embed financial literacy into existing curricula while training educators to deliver content confidently and effectively.
- Senior Citizen Volunteer Networks: Leverage the wisdom and community respect of retirees by training them as Financial Mentors who can relate to diverse life experiences and challenges.
- Government Partnership Enhancement: Support official financial inclusion initiatives by building capacity among government functionaries and their community-level partners.
What Sets Dhiraa Shakti Apart
- Cultural Intelligence: Our training materials adapt to local contexts, languages, and cultural sensitivities, ensuring message resonance across diverse communities.
- Sustainable Methodology: We don’t just train; we create training ecosystems where knowledge multiplies organically through peer-to-peer learning networks.
- Continuous Support: Post-training mentorship, resource sharing, and community of practice networks ensure long-term effectiveness.
- Evidence-Based Approach: Our methodologies are grounded in adult learning principles and community development best practices.
Planned Impact Framework
Our capacity building initiatives aim to create:
- Self-sustaining financial literacy networks within partner organizations
- Measurable improvement in community financial behavior and inclusion
- Scalable models that can be replicated across different contexts and regions
- Strong local leadership in financial inclusion advocacy
Ideal Partners
NGOs: Seeking to integrate financial literacy across diverse beneficiary segments Corporations: Looking to enhance employee financial wellness alongside community CSR impact Professional Associations: Wanting to add member value through financial capability building Educational Institutions: Committed to preparing students and professionals for comprehensive financial independence Government Departments: Needing capacity enhancement for financial inclusion across all citizen segments Financial Institutions: Seeking to build client financial capability and expand informed investor base Industry Bodies: Ready to address sector-specific financial literacy needs Senior Citizen Groups: Eager to share wisdom while learning modern wealth management techniques.
Because sustainable change happens when communities have the knowledge and confidence to teach each other. Let Dhiraa Shakti amplify your impact through strategic capacity building.
Content Curation
Beyond Content Creation – Strategic Content Intelligence
At Dhiraa, we don’t just create content; we architect content ecosystems that speak authentically around building financial wellness to diverse communities. Our Dhiraa ‘Licensed” Content service transforms scattered information into purposeful, culturally-aware narratives that resonate across vastly different audience segments.
Our Approach
Multi-Dimensional Audience Mapping: We understand that a farmer in Maharashtra and a data scientist in Bangalore don’t just speak different languages—they think, process information, and make decisions differently. Our curation methodology adapts not just language, but also cognitive frameworks, cultural contexts, and communication preferences.
Scalable Personalization: Through our content intelligence framework, we create core content that intelligently adapts into multiple versions—from simplified vernacular for rural communities to technical depth for specialists, visual storytelling for younger audiences to detailed analysis for experienced professionals. Our curation inherently weaves financial literacy concepts into every narrative, ensuring communities develop economic awareness alongside subject-matter knowledge.
Strategic Collaboration Models
Content Co-Creation Partnerships: Your expertise meets our audience intelligence. We develop comprehensive content referencing Dhiraa libraries through our research methodology while you focus on subject matter depth. Example: A healthcare NGO provides medical guidelines; we create farmer-friendly health advisories embedded with crop insurance awareness, technical protocols for rural doctors including micro-finance options to help them purchase medical equipment or help advise patients on how to navigate Government and private insurance programs; and family-oriented wellness content linking health to household financial planning.
Community-Driven Networks: Build sustainable content ecosystems where different segments contribute insights, creating self-reinforcing cycles of relevant content under our curatorial framework. Example: Agricultural content where farmers share field experiences, agronomists provide technical validation, and we synthesize into multi-format educational resources that seamlessly integrate market pricing, savings strategies, and skill monetization opportunities.
Impact-Aligned Partnerships: Success measured by community engagement and behavioral change, with shared commitment to measurable social outcomes. Example: literacy programs where effectiveness determines partnership expansion and resource allocation.
Content Intelligence Licensing: Organizations access our proprietary audience research and adaptation methodologies to enhance their internal capabilities while we retain our analytical frameworks. Example: Corporate CSR teams using our rural communication insights for their community programs.
Why This Matters
In India’s diverse landscape, content that works for everyone often works for no one. We bridge the gap between universal messages and personal relevance, ensuring your ideas reach farmers and Ph.D. holders, young entrepreneurs and retirees, differently-abled communities and mainstream audiences—each in their preferred language of understanding. Every piece of curated content strengthens financial literacy foundations, empowering communities to make informed economic decisions that secure long-term livelihoods and build generational financial resilience.
Ready to transform how your message travels across communities? Let’s build something meaningful together.
Dhiraa Setu: Your Gateway to Financial Inclusion
Bridging Citizens with Government Schemes
Government schemes worth billions remain untapped because citizens simply don’t know they exist or how to access them. Dhiraa Setu transforms this disconnect into opportunity, creating seamless pathways between eligible citizens and verified government financial schemes and entitlements.
Beyond Awareness – Complete Handholding
We envision a comprehensive approach that goes beyond information sharing. Through planned awareness drives, hands-on training, and dedicated field support, our goal is to ensure that financial inclusion genuinely reaches the last mile. Our methodology recognizes that awareness without action is merely information poverty in disguise.
What We Promote
Core Financial Security Schemes such as:
- PMJDY (Pradhan Mantri Jan Dhan Yojana): Zero-balance banking access for the unbanked
- PMJJBY (Pradhan Mantri Jeevan Jyoti Bima Yojana): Life insurance coverage for just ₹330/year
- PMSBY (Pradhan Mantri Suraksha Bima Yojana): Accident insurance for ₹12/year
Long-term Wealth Building:
- Atal Pension Yojana: Guaranteed pension security for the unorganized sector
- Sukanya Samriddhi Yojana: Girl child education and marriage financial support
Women’s Economic Empowerment:
- State Women Pension Schemes: Monthly income support for eligible women (varies by state – ₹500-₹3000/month)
- Widow Assistance Programs: Financial aid and pension schemes for widows across different states
- Mahila Samman Yojana: State-specific monthly allowances for women from economically weaker sections
- Single Women Pension Schemes: Support for unmarried, divorced, or abandoned women
Livelihood Enhancement:
- Agricultural & Rural Credit Schemes: From crop loans to farm mechanization support
- State-specific Financial Inclusion Programs: Tailored regional opportunities
How We Plan to Deliver Impact
- Field Mobilization: Direct community engagement through village-level camps and door-to-door outreach, ensuring no eligible citizen is left behind.
- Digital Outreach: Multi-language digital campaigns using accessible formats—videos, infographics, and voice messages—designed for smartphone and feature phone users alike.
- Community Awareness Events: Interactive sessions where citizens learn about schemes through real success stories and live demonstrations of application processes.
- Financial Navigator Training: We plan to identify and train local volunteers as certified Financial Navigators who will become permanent resources in their communities, providing ongoing support and guidance.
The Dhiraa Setu Difference
- Verification First: Every scheme we promote is thoroughly verified for authenticity and current applicability.
- End-to-End Support: From initial awareness to final enrollment, we guide citizens through every step.
- Cultural Sensitivity: Our approach respects local customs and addresses community-specific barriers to financial inclusion.
- Sustainable Impact: By training local Financial Navigators, we create lasting change that continues beyond our direct intervention.
Strategic Implementation Models
- Community Partnership Program: Collaborate with existing NGOs, SHGs, and community organizations to leverage established trust networks and extend our reach efficiently.
- Corporate CSR Integration: Partner with companies seeking meaningful CSR impact by co-implementing financial inclusion drives in their operational areas or adopted villages.
- Government Collaboration Framework: Work alongside district administrations and block-level officials to align our efforts with official outreach targets and maximize resource utilization.
- Educational Institution Partnerships: Engage colleges and universities to involve students in financial literacy campaigns, creating a pipeline of trained volunteers while fulfilling their community service requirements.
Planned Impact Areas:
Our roadmap focuses on creating measurable change through:
- Systematic coverage of underserved districts with low scheme penetration
- Building sustainable local capacity through trained Financial Navigator networks
- Developing replicable models that can be scaled across different states
- Creating comprehensive tracking systems to measure long-term community impact
Because every citizen deserves to benefit from the financial inclusion programs designed for them. Let Dhiraa Setu be the bridge to your community’s financial empowerment.
